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Seminar: CRM & Knowledge Management, Holland


Last month, May 2009 Mikaela Ekholm took part as a consultant & trainer  in a larger training program (1 week) in Rotterdam, the Netherlands.

She performed a training in the field of:

  • CRM (customer relationship management) and Quality Management (in sustainable EU market information services)
  • Knowledge Management

These 2 trainings formed part of a larger training program ‘Market Intelligence’. Participants in this training were employees from Business Support Organisations from developing countries (Ghana, Bolivia, Moldavia, Pakistan, India etc.), responsible for development of the above mentioned topics in their organization, thus improving the quality and efficiency of their services towards their clients, enterprises from developing countries wanting to set up export to the EU.

“Good preparation & quick adjusting: this is what distinguishes an excellent trainer from an average one, Mikaela definitely belongs to the first category:

  • she easily adjusted her story to the achievable level of the participants, simplifying certain advanced parts and extending the assignments and explanation on other parts.

Summarizing, we were very satisfied with her performance and would certainly recommend her as a trainer in the field of CRM and knowledge management to others.”  says Sandra Vootz, senior export management consultant & trainer at E&M ExportManagement (training assigned by CBI – Centre for the Promotion of Imports from developing countries).

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